Google Translate is a useful tool in many situations. But one thing it certainly isn’t is a suitable replacement for a translator or a copywriter (or someone who happens to do both).
Any organisation that produces printed publications understands the importance of an editorial style guide. So it stands to reason that a separate style guide for your websites, intranet sites and e-newsletters is important too. When creating an online style guide, the differences between online and offline communications and how content is generated should be takenContinue reading “Online style guides”