Web copy, Think Green Energy

Think Green Energy

Agency client

Storm Creative, Essex (UK, 2011)

The brief

Think Green Energy was a renewable energy company providing green energy solutions, such as solar thermal panels, photovoltaic (PV) panels and ground-source heat pumps (GSHP).

The company was working with Storm to develop its first website, which would include content for both the customer-facing and investment sides of the business.

What I did

  • Reviewed the proposed sitemap, made suggestions for improvements and identified content gaps.
  • Drafted all web content (body copy, metadata, micro copy and 404 page) from source materials including technical specifications.
  • Talked about complex ideas and renewable energy technology in an easy-to-understand way.
  • Produced web-friendly copy that was accessible, usable and optimised for both people and search engines.

Sample text

PDF download of sample page to be added soon.

To find out more or to talk about working together, contact me.